Iceland

Iceland – About 4 in 10 People (36%) Shop with the Planet in Mind — 20 of 29 in Europe, Below the EU Average – InfoCons Consumer Protection

Iceland – 85% Shop Online – Far Above the EU Average

Iceland – About 24% of Shoppers Hit a Problem and 85% of Them Take Action – Close to the EU Average

Iceland Ranks 24th in the World for Innovation – What the World Intellectual Property – WIPO Global Innovation Index Reveals

Tiny Market, Huge Reach – Why Iceland Ranks 6th in Europe for Online Shopping (85% vs the EU’s 76%)

Iceland Ranks #20 on Europe’s Green-Shopping Map — 7 Points Below the EU Average – InfoCons Consumer Protection

Iceland Beats the EU Average on All Three Consumer Pillars in 2025 – Ranked 8th to 17th of 29 in Europe

Better or Worse Than the EU Average ? Where Iceland Really Stands on Consumer Problems & Redress