During the third quarter of 2024, travelers spent an impressive 366.2 million nights in short-term rental accommodations across the EU. These stays, facilitated by platforms such as Airbnb, Booking, Expedia Group, and Tripadvisor, represent an 18% increase compared to the same period in 2023. This data highlights the growing popularity of online platforms for short-stay bookings.
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Monthly Trends in Q3 2024
Each month of the third quarter showed robust growth:
- July 2024: A total of 135 million nights were booked, marking a 16.4% rise compared to July 2023.
- August 2024: Bookings peaked with 152.2 million nights, a remarkable 21.6% increase from August 2023.
- September 2024: The month recorded 79 million nights, showing a 14% growth compared to September 2023.
This data, published by Eurostat in January 2025, reflects monthly trends in short-stay accommodations offered via online platforms.
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Malta’s Record Growth in August
August, the busiest tourism month in the EU, witnessed growth in all member states. Malta led the charge with a significant 41.4% increase in nights booked compared to August 2023. Other notable performers included:
- Germany: +32.7%
- France: +29.9%
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In contrast, smaller increases were observed in:
- Croatia: +9.7%
- Bulgaria: +12.2%
- Slovenia: +13.6%
Source : Eurostat
InfoCons – European Organization for Consumer Protection and Promotion of Programs and Strategies , a full member of the World Organization Consumers International, founding member of the Federation of Consumer Associations, and member of ANEC .