Did you know that “infinite scroll” was not originally designed to be addictive? Addiction , prevention , avoidance ! InfoCons informs you !
The feature that allows users to scroll through content endlessly was created to make browsing easier.
However, this characteristic eliminates “natural stopping points,” which can cause people to spend much more time online than they initially intended.
Author :
Letiția-Felicia Adam
Adviser within the Prevention Unit of the National Agency for Policies and Coordination in the Field of Drugs and Addictions (ANPCDDA)